Prepare a comparative analysis research paper on people whom you feel Essay

Prepare a comparative analysis research paper on people whom you feel are great business communicators, (e.g. Warren Buffet, Opr - Essay Example As a function of understanding this, the following research will focus upon the means whereby each of these leaders ascribe to the following communications strategies: captivation of listeners by tone and body language and the integration of a tailored/lasered message meant to engage the listener. Due to the fact that it would be foolish and shortsighted to minimize the extent to which key differences play into the process of leadership and communication development, this analysis will include a brief analysis within each of the following sections with regards to how the affected business leaders in question further help to differentiate themselves within such determinants. With respect to the Oprah Winfrey utilizes the first aspect of communication listed above, the observer can quickly note that Oprah herself provides a unique level of interest with regards to the subjects she discusses; acting as a prime motivator for how the shareholder views the product or the situation in quest ion. Rather than merely filling in every space with words, such as many individuals who have received their professional start in talk show hosting are prone to do, Oprah’s ultimate strength is her knowledge of when to allow a sense of effect to develop and when to continue on; when to utilize body language and when not to (Sellers 2002). Similarly, with respect to the second determinant listed above, Oprah exhibits that she understands full well the importance of tailoring and â€Å"lasering† her message to meet the given need within the allotted time frame. This is a skill that many might otherwise overlook; however, it is one of the utmost importance due to the fact that without the ability to target the given shareholder with identifiable and gripping information, no matter how important the subject or how great the need to increase sales might be, the message will doubtless appear flat and otherwise stale (Sweeny 2011). Comparatively, Steve Jobs, during his brief lifetime, utilized the body language as well as verbal imagery to engage shareholders with the excitement and uniqueness of Apple’s product designs. As a means of presenting himself as the sole individual on an otherwise empty stage and methodically yet engagingly discussing these products with both a physical and multimedia audience, Jobs was able to convey a sense of awe and excitement that would likely not have been engaged by a lesser CEO (Gallo 2011). With regards to the second determinant, Steve Jobs seemingly had a type of built-in understanding for the type of language that would grip the consumer and provide them with a sense of awe with regards to the given product. As a function of this, his communication style was not one that wandered from topic to topic during the few brief minutes which he engaged with the public. Rather, there was a direct point, key functionalities, and technical specifications that were related to the would-be user within terms that would no t frighten those that otherwise would not have a great deal of technical expertise or understanding (Cusumano 2011). This primary knowledge of the market with which he was ultimately engaging was the primal reason why Apple has become such a fixture of US technology and engineering that it is today. By realizing what the consumer needed relayed to